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Case Study

TALA Boosts Organic Traffic by 147% and Drives Sales Growth

- 0 %
CPC
Cost-per-Click (CPC): Decreased by 27%
+ 0 %
CTR
Click-through Rate (CTR): Increased by 245%
+ 0 %
Traffic
Organic Traffic: Grew by 147%
01

The Challenges

TALA, a sustainable activewear brand, faced challenges in
  • Increasing online sales and driving more traffic to their website.
  • Despite having a strong brand identity and product line, they needed to boost both sales development and web traffic through effective digital marketing strategies.
02

The Approach

Engage Element utilized a data-driven approach to connect with TALA’s target audience. We focused on intent and behavioral targeting to optimize their PPC campaigns across Google Ads and Meta Ads. Our team also implemented comprehensive SEO strategies to improve TALA’s organic search visibility.
03

Results

From Q1 2024 to Q2 2024, TALA saw remarkable improvements:
  • Cost-per-Click (CPC): Decreased by 27%
  • Click-through Rate (CTR): Increased by 245%
  • Organic Traffic: Grew by 147%
  • Search Engine Rankings: Achieved top 5 positions for 15 high-competition keywords
  • Sales Growth: Generated an additional $1.1 million in revenue within 4 months
- 0 %
CPC
Cost-per-Click (CPC): Decreased by 27%
+ 0 %
CTR
Click-through Rate (CTR): Increased by 245%
+ 0 %
Traffic
Organic Traffic: Grew by 147%

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Tony Young
“Impressive adaptability to our market needs. We see a great traffic improvement to our website thanks to their team.”

Tony Young