Case Study

Chery Industrial Achieves Outstanding Brand Growth

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ROAS

Return on Ad Spend (ROAS): Increased by 274%

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Sales Milestone

Sales Milestone: Reached $10 million in sales

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Website Traffic

Website Traffic: Increased by over 1 million visitors

The Challenges

Chery Industrial, a leader in industrial products, aimed to significantly enhance its direct-to-consumer (DTC) marketing efforts to achieve substantial sales growth and increase online visibility. The primary objectives were to maximize return on ad spend (ROAS), boost website traffic, and reach a significant sales milestone.

The Approach

Engage Element developed and executed a full-service DTC marketing strategy, encompassing PPC, SEO, social media management, influencer marketing, and email marketing:

PPC Campaigns:

Leveraged Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads, Pinterest Ads, and Display ads.
Continuously optimized campaigns for maximum ROI, focusing on targeting, ad creatives, and bidding strategies.

SEO Optimization:

Keyword Research and Implementation: Identified high-value keywords to drive organic traffic.
Content Strategy: Developed SEO-friendly content to improve search engine rankings and attract relevant traffic.

Social Media Management:

Content Creation: Produced engaging content across social media platforms to build brand awareness and engage with the audience.
Community Interaction: Actively managed social media channels to foster customer relationships and increase engagement.

Influencer Marketing:

Collaborations: Partnered with industry influencers to promote Chery Industrial’s products, enhancing brand credibility and reach.
Authentic Content: Developed authentic campaigns that resonated with the target audience.

Email Marketing:

Targeted Campaigns: Segmented email lists to deliver personalized content and promotions.
Targeted Campaigns: Segmented email lists to deliver personalized content and promotions.

Results

From September 2023 to June 2024, Pearlory achieved impressive results:

Return on Ad Spend (ROAS): Increased by 253%
Influencer Partnerships: Secured over 90 collaborations with influencers, significantly boosting brand reach
Sales Milestone: Surpassed $1 million in sales

+ 0 %

ROAS

Return on Ad Spend (ROAS): Increased by 274%

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Influence Partnership

Sales Milestone: Reached $10 million in sales

+ 0 M

Sales Milestone

Website Traffic: Increased by over 1 million visitors

See all result

Pearlory Experiences 253% Sales Growth with Full-Service Marketing

Pearlory, a fashion accessories brand, aimed to expand its market

Wild Zora Sees Exceptional 276% in Revenue Growth

Wild Zora, a health-conscious snack brand, aimed to significantly increase

RBI Enhances Growth with PPC Management

RBI, a prominent player in the industrial products sector, sought

Boelter Boosts ROAS by 138% Through PPC and Social Media Ads

Boelter, a leading provider of restaurant equipment and supplies, sought

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